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Foundational Onboarding: Timeline and Phases

This guide walks you through the phases of your Foundational onboarding and what to expect at each stage of your HubSpot implementation journey.

Timeline at a Glance

Phase

Timeline

Focus

Project Start

Weeks 1-2

Kick-off, orientation, foundational knowledge

Enable

Weeks 3-4

Strategy workshops, technical setup

Align

Weeks 5-8

Implementation, customization, weekly check-ins

Transform

Weeks 9-11

Training, reports & analytics, independence

Project End

Week 12

Final review, feedback, offboarding

Total Duration: Approximately 12 weeks

Timelines may vary based on your availability, feedback turnaround, and project complexity.


1. Marketing Hub Foundational Onboarding

Core Sessions: 12 + 2 Empowerment Packages + Strategy Sessions

Project Start (Weeks 1–2) 

    • Kick-Off Meeting (1 hr)

    • HubSpot Orientation + Campaigns (1 hr)

    • Homework / Prep: 1–3 hrs

    Enable Phase (Weeks 3–4)

      • Strategy Workshops (4–6 sessions depending on plan)

      • Technical Setup (subdomains, tracking, branding, user permissions)

      • Homework / Prep: 1–3 hrs

    Align Phase (Weeks 5–8)

      • Implementation & Advanced Customization

      • Weekly Check-Ins (6–8 sessions depending on plan)

      • Homework / Prep: 1–3 hrs

    Transform Phase (Weeks 9–11)

      • Training Sessions (4–8 sessions depending on plan)

      • Reports & Analytics setup

      • Open Q&A sessions

      • Homework / Prep: 1–3 hrs

    Project End (Week 12)

      • Final Feedback & Project Closure Meeting (1 hr)

      • Offboarding Meeting (1 hr)

      • Homework / Prep: 1–2 hrs

    2. Sales Hub Foundational Onboarding

    Core Sessions: 6 + 2 Empowerment Packages

    Project Start (Weeks 1–2)

      • Kick-Off Meeting (1 hr)

      • HubSpot Orientation (1 hr)

      • Homework / Prep: 1–3 hrs

    Enable Phase (Weeks 3–4)

      • Strategy Workshops / Technical Setup (2–3 sessions)

      • Focus on pipelines, deal stages, inbox & calendar connections

      • Homework / Prep: 1–3 hrs

    Align Phase (Weeks 5–8)

      • Implementation & Customization

      • Weekly Check-Ins (2–3 sessions)

      • Use HubSpot for daily sales operations, automation, and reporting

      • Homework / Prep: 1–3 hrs

    Transform Phase (Weeks 9–11)

      • Training / Reports & Analytics (2–3 sessions)

      • Open Q&A

      • Homework / Prep: 1–3 hrs

    Project End (Week 12)

      • Final Review & Offboarding (1 hr each)

      • Confident independent use of all Sales Hub tools

      • Homework / Prep: 1–2 hrs


    3. Service Hub Foundational Onboarding

    Core Sessions: 6 + 2 Empowerment Packages

    Project Start (Weeks 1–2)

      • Kick-Off Meeting (1 hr)

      • HubSpot Orientation (1 hr)

      • Homework / Prep: 1–3 hrs

    Enable Phase (Weeks 3–4)

      • Strategy Workshops / Technical Setup (2–3 sessions)

      • Focus on ticket pipelines, knowledge base setup, client portal

      • Homework / Prep: 1–3 hrs

    Align Phase (Weeks 5–8)

      • Implementation & Customization

      • Weekly Check-Ins (2–3 sessions)

      • Use HubSpot for daily service operations and automation

      • Homework / Prep: 1–3 hrs

    Transform Phase (Weeks 9–11)

      • Training / Reports & Analytics (2–3 sessions)

      • Open Q&A

      • Homework / Prep: 1–3 hrs

    Project End (Week 12)

      • Final Review & Offboarding (1 hr each)

      • Confident independent use of all Service Hub tools

      • Homework / Prep: 1–2 hrs


    Questions?

    Reach out to your ThinkFuel Strategist if you have any questions about the timeline or what to expect at each phase.